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Millennials are cutting their cable cords; shunning new cars and avoiding brick and mortar retailers.  How can your business avoid being a casualty of this millennial market shift?

Influencer Marketing is all about mobilizing the power of someone who has a significant social media following to speak well of your product or service.

As a Millennial I would much rather spend my money on an experience than a product. And marketers that show us products that create experiences get my attention – and my dollars. As I scroll [...]

Want to get the attention of the highly-prized Millennial market? Be genuine. Be interactive. Be human. Media is no longer a megaphone. Millennials are skeptical of mass media but do trust what [...]

The indefinable Millennial travelers…the hottest group that hotels want to attract yet only some are lucky enough to bring them in. With the summer months winding down and school almost back in [...]

Gen Z is knocking at the door. Tips for marketers who want to open it. Tip #1: They are NOT the Millennials.

Pepsi's attempt to attract socially conscious Millennials turns into a epic meme.

Marketing to Millennials means understand their diverse interests and makeups.

Time to update your marketing to Millennials.

Listen up marketers! It is that time of year again, when men and women across all generations are buying and receiving gifts. The most abundant of shoppers on the streets, but mostly online, are [...]