How to Communicate in the Time of COVID
The pandemic has made us hungry for news – good news. For almost a year, we’ve been obsessed with positivity rates, hospitalization rates and death rates. This constant barrage of statistics [...]
The pandemic has made us hungry for news – good news. For almost a year, we’ve been obsessed with positivity rates, hospitalization rates and death rates. This constant barrage of statistics [...]
The demonstrations against social injustices have sparked attention and controversy across the globe. If you’re like me, you’re feeling like you should be doing something; saying something; [...]
Woke-Washing is the latest trend of corporate sins. It’s been hurled at companies as diverse as Lacoste and Cadbury chocolates, and is a growing trend in various industries. Woke-washing is when [...]
Trust has taken a beating in the last few weeks for some of the biggest institutions on the planet. Boeing’s handling of the 737 Max crashes; big pharma’s role in the opioid epidemic and [...]
The Jamaican bobsled team and Red Stripe beer just schooled us all in great marketing at the Winter Olympics. Call it doing good by doing right. I call it Seize the Moment Marketing. Or maybe [...]
The tragedy of USA Gymnastics will not end when Larry Nassar goes to jail. In fact, the destruction of the organization’s reputation has just begun.
This month’s post tackles these tough issues in a piece called Lessons from H&M’s “Coolest Monkey” Fiasco. It offers 4 tips for marketers that we think will help them build campaigns that will [...]
The shock waves caused by United Airlines’ forcible eviction of a passenger from an overbooked flight have been heard around the world. But somehow they’ve bypassed the board room of United Airlines.
Wrap up the year with our final two “What were you thinking?” moments and the lessons they have for all of us in business. Delta System Outages- Making The Best of a Bad Situation An August power [...]
Hartford Business Journal’s “Best of Business” Poll in the best Public Relations Firm category and received honorable mention for in the Advertising Agency category. The firm is featured in the [...]
1 day ago
Communicators have an obligation to fair, balanced and useful information when it comes #COVID. We’re all sick & tired of delivering messages that make our customers sick & tired but don’t go all rainbows & unicorns https://t.co/uKYR0Q4kze
3 months ago
Today day is the day I walked out of my ad agency job, laid off, jobless & scared. 38 years later I realize it’s the best thing that ever happened to me. A thousand thanks to all who helped along the way! #grateful #AOMC38th https://t.co/WCXUHGAIha
4 months ago
Former intern @FahoumFahoum was the maestro of Excel and maven of Google Forms. We are a more organized bunch because of him. Sadly, Percy the Pug was NOT an #AOMC employee, but should have been based on cuteness alone. #AOMC38th https://t.co/jDr9tSPVRd
4 months ago
Former office manager @carol Walters started out as an intern and ended up running the place for 11 years. Where would we be without you, Miss Carol? #grateful #AOMC38th https://t.co/yvKKPpfhM9
4 months ago
Content creator @RebeccaDurante keeps the words flowing and makes the press releases sing! Thanks, RD! You helped make #AOMC38th a reality. Take the day off today! https://t.co/4dULpLgUQk
4 months ago
Graphic designer @BobBreno has been adding cartoon laughs and distinctive images to the AOMC bag of tricks for 15 years. That’s why all of us have looked so darned good for so long! #AOMC38th https://t.co/sbfKwxWe56
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