The Seven Faces of Zoom
The pandemic has made us hungry for news – good news. For almost a year, we’ve been obsessed with positivity rates, hospitalization rates and death rates. This constant barrage of statistics [...]
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Monthly Archive for: "March, 2021"
1 day ago
The #Tokoyo2020 ad from Britain’s #NationalLottery ties the product to the @Olympics tastefully, making playing the lottery an act of patriotism. “When You Play a Little, You Help our Athletes a Lot” makes you feel good plunking down your £1.50. https://t.co/EHks6dLAs8
4 days ago
#Bridgestone’s #Tokoyo2020 ad, “Chase Your Dream No Matter What” is very much in the #Olympic ad tradition- heavy on the heartstrings & light on the outright selling https://t.co/KFbvPE5CUw
1 week ago
#Alibaba’s #Tokoyo2020 ad, “To the Greatness of Small,” is a great example of promoting the #Olympic spirit with a tasteful nod to your brand. Very much in the heart-strings mold of #Olympic ads, this one walks the line nicely. https://t.co/2YP9Y62lgM
3 weeks ago
#Blog posts take the #1 spot for those wishing to establish their companies as #ThoughtLeaders on Facebook, Twitter & LinkedIn https://t.co/oH2h0OEt81
1 month ago
Lead with empathy when responding to a crisis. #Snapchat was clearly absent from that @CrissCommunications class. Instead of acknowledging the death & injuries caused by their filter that encouraged speeding, they blamed the removal on lack of use. REALLY? https://t.co/tk4xohEg0V
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