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      • What We Do
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    Archives

    Tag Archives for: "marketing"
    Why Gen Z Matters
    By Andrea Obston
    In Gen Z, Generational Guru, Marketing
    Posted October 28, 2019

    Why Gen Z Matters

    The older members of the Gen Z might not have entered their prime spending years yet, but they are having a strong impact as influencers of other generations around them. This well-educated and [...]

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    The Best Platforms to Help You Reach Millennials
    By admin
    In Marketing, Millennial Marketing
    Posted October 29, 2018

    The Best Platforms to Help You Reach Millennials

    With so many platforms out there, how does a marketer that wants to reach the millennial market choose which to invest time and resources in? Tips for using YouTube, Instagram, Snapchat and [...]

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    Is Influencer Marketing for You?
    By admin
    In Marketing, Social Media
    Posted July 2, 2018

    Is Influencer Marketing for You?

    Influencer Marketing is all about mobilizing the power of someone who has a significant social media following to speak well of your product or service.

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    This Years Top Holiday Gifts for Millennials
    By Danielle Murray
    In Marketing, Millennial Marketing
    Posted December 15, 2016

    This Years Top Holiday Gifts for Millennials

    Listen up marketers! It is that time of year again, when men and women across all generations are buying and receiving gifts. The most abundant of shoppers on the streets, but mostly online, are [...]

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    Millennials Value Experience Over Things.  Take it from this Millennial
    By Danielle Murray
    In Marketing, Millennial Marketing
    Posted November 3, 2016

    Millennials Value Experience Over Things. Take it from this Millennial

    Think Millennials are about having smartphones and being attached to technology? Think again. The truth is we actually value having experience over having things. We are more interested in the [...]

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    Millennial Stereotypes: What Percentage Do You Fulfill?
    By Danielle Murray
    In In the Media, Marketing, Media, Public Relations
    Posted October 13, 2016

    Millennial Stereotypes: What Percentage Do You Fulfill?

    There is no such thing as a pure Millennial. So, marketers don’t fall for the hype that we are all alike or that you can talk to all of us based on a few stereotypes. Even people outside of the [...]

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    Millennials Enjoy Visual Platforms for the Community NOT for Purchasing
    By Danielle Murray
    In In the Media, Marketing, Media
    Posted September 29, 2016

    Millennials Enjoy Visual Platforms for the Community NOT for Purchasing

    Millennials are NOT shopping on social media and it may be time for marketers to recognize that.  While it is clear that Snapchat and Instagram are the most frequently used visual social media [...]

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    5 Tips For Positioning Your Company as a Thought Leader
    By admin
    In Marketing
    Posted September 1, 2016

    5 Tips For Positioning Your Company as a Thought Leader

    Want to attract new clients? Build stronger relations with existing ones? Partner with great resources? Then, position your company as a thought leader in your industry. The reason is simple: [...]

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    Nonprofit Marketing Plans That Get the Most Bang for the Buck
    By Andrea Obston
    In Marketing
    Posted June 8, 2016

    Nonprofit Marketing Plans That Get the Most Bang for the Buck

    When it comes to developing a nonprofit markenon profit marketing toolboxting strategy, I beg you to think outside the greens. The golf greens.

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    Spring Cleaning Checklist for Business Marketing
    By Andrea Obston
    In Marketing
    Posted May 2, 2016

    Spring Cleaning Checklist for Business Marketing

    Time to spring clean your marketing. Now that the possibility of spring is upon us, there’s an opportunity to harness the season’s hopeful feeling with a good hard look at your marketing plans.

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    Recent Posts
    • How to Communicate in the Time of COVID February 18, 2021
    • Zoom with Confidence August 20, 2020
    • Should Your Company Weigh in About Social Injustice? June 5, 2020
    • Coronavirus Communications Tips March 6, 2020

    AO Mkt Comm

    AO Mkt Comm
    @AOMComm

    2 days ago

    Communicators have an obligation to fair, balanced and useful information when it comes #COVID. We’re all sick & tired of delivering messages that make our customers sick & tired but don’t go all rainbows & unicorns https://t.co/uKYR0Q4kze

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    AO Mkt Comm

    AO Mkt Comm
    @AOMComm

    4 months ago

    Today day is the day I walked out of my ad agency job, laid off, jobless & scared. 38 years later I realize it’s the best thing that ever happened to me. A thousand thanks to all who helped along the way! #grateful #AOMC38th https://t.co/WCXUHGAIha

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    AO Mkt Comm

    AO Mkt Comm
    @AOMComm

    4 months ago

    Former intern @FahoumFahoum was the maestro of Excel and maven of Google Forms. We are a more organized bunch because of him. Sadly, Percy the Pug was NOT an #AOMC employee, but should have been based on cuteness alone. #AOMC38th https://t.co/jDr9tSPVRd

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    AO Mkt Comm

    AO Mkt Comm
    @AOMComm

    4 months ago

    Former office manager @carol Walters started out as an intern and ended up running the place for 11 years. Where would we be without you, Miss Carol? #grateful #AOMC38th https://t.co/yvKKPpfhM9

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    AO Mkt Comm

    AO Mkt Comm
    @AOMComm

    4 months ago

    Content creator @RebeccaDurante keeps the words flowing and makes the press releases sing! Thanks, RD! You helped make #AOMC38th a reality. Take the day off today! https://t.co/4dULpLgUQk

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    AO Mkt Comm

    AO Mkt Comm
    @AOMComm

    4 months ago

    Graphic designer @BobBreno has been adding cartoon laughs and distinctive images to the AOMC bag of tricks for 15 years. That’s why all of us have looked so darned good for so long! #AOMC38th https://t.co/sbfKwxWe56

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