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    Tag Archives for: "PR"
    Read it. Read it again. Then You Won’t Weep.
    By Andrea Obston
    In In the Media
    Posted July 17, 2013

    Read it. Read it again. Then You Won’t Weep.

    The recent flap over a news station’s rush to post the names of the Asiana Flight 214 crew illustrates a critical lesson in crisis communications: Always verify information before acting upon it.

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    U-Turns in Spin Lane Exceed All Credibility
    By Andrea Obston
    In Crisis Management, In the Media, Public Relations
    Posted July 4, 2011

    U-Turns in Spin Lane Exceed All Credibility

    The recent spat of U-turns in crisis response makes me wonder just how dumb some folks think we are. Most recently, it came to mind when I read of the purported accidental leak of the PR plans [...]

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    Recent Posts
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    • Marketing to Seniors May 18, 2021
    • The Seven Faces of Zoom March 31, 2021
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