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    Archives

    Tag Archives for: "Generational Guru"
    The Perfect Holiday Gift for a Gen Zer
    By Andrea Obston
    In Gen Z, Generational Guru, Marketing
    Posted November 13, 2019

    The Perfect Holiday Gift for a Gen Zer

    Flummoxed by what to give the Gen Zer in your life?  Stressed out by wanting to pick the perfect gift for a generation fueled by social media influencers and hashtags?  You’re not alone. For Gen [...]

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    Why Gen Z Matters
    By Andrea Obston
    In Gen Z, Generational Guru, Marketing
    Posted October 28, 2019

    Why Gen Z Matters

    The older members of the Gen Z might not have entered their prime spending years yet, but they are having a strong impact as influencers of other generations around them. This well-educated and [...]

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    An Open Letter to Marketers from the Next Big Thing- Gen Z
    By Andrea Obston
    In Gen Z, Generational Guru, Marketing
    Posted October 21, 2019

    An Open Letter to Marketers from the Next Big Thing- Gen Z

    Dear Marketers, I’ve got some news for you – Millennials are so 1996.  While they have a lot of influence and power as consumers, we Gen Zers are quickly outnumbering them Millennials have been [...]

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    Gen Z Has Arrived – Our New Generational Gurus Are Here to Help
    By Andrea Obston
    In Gen Z, Marketing
    Posted October 16, 2019

    Gen Z Has Arrived – Our New Generational Gurus Are Here to Help

    While marketers had their eye on Millennials as their prize, another generation slipped into the picture unnoticed – Gen Z.  While still young, this market promises to be even more influential [...]

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    Recent Posts
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    • Marketing to Seniors May 18, 2021
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