Archives for May 2013 | Andrea Obston Marketing Communications

During a crisis companies tend to circle the wagons and communicate only with those who are closest to the situation. This can lead to a distorted view of the crisis and the company’s response.

By Andrea Obston

In Crisis Management

Posted May 1, 2013

During a crisis companies tend to circle the wagons and communicate only with those who are closest to the situation. This can lead to a distorted view of the crisis and the company’s response.

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